The purpose of this paper to find out how the role of Knowledge Management and Information Technology for competitive strategy the university in Bandung. In order to get the right competitive strategy for Private Higher Education in Bandung.
Formulation of the problem this paper by analyzing information obtained from interviews and gave questionnaires conducted on students at the Widyatama University.
The approach used is using linear regression analysis to determine the role and devise appropriate strategies for competitive advantage the Universitay in Bandung.
The implications will be obtained from this study is the role of Knowledge Management and Information Technology and in order to remain competitive strategy to win the competition in the Asean Economic Community in 2015.