Detail Inovasi Perguruan Tinggi

Tema: Seminar Akademik Pembangunan Ekonomi Indonesia 2015
Judul: Peran Modal Relasional, Kemampuan Dinamis dan Intensitas Persaingan Terhadap Kinerja Industri dalam Menghadapi MEA (Studi Kasus Industri Kreatif Fashion di Kota Bandung)
Perguruan Tinggi: Universitas Widyatama
Jenis/sdm: dosen/0419108301

Tahun: 2015

ASEAN Economic Community will be implemented early 2016. That is will be a challenge for industry players in Indonesia, especially the Creative Fashion Industries in Bandung. The problem that arises is the industry's performance with the growth and sustainability while neighboring countries are growing rapidly. The solution to this problem how to enhance creative fashion industry’s performance with the dynamic capability of industry and relational capital and the effects of competitive intensity on the growth. This study is based on a survey of 107 respondents creative fashion industry in Bandung with verification analysis using SPSS 21. The results of this study revealed that the dynamic capability, relational capital and the competitive intensity have an influence on performance. Dynamic capabilities and relational capital have a positive effect on performance while the competitive intensity has a negative effect on performance.